“I’m just one clinician. How do I justify $119/mo?”
A private-pay session covers a real chunk of the plan. If VRET adds two sessions a month — not new clients, just retaining the patients with dog phobia, claustrophobia, or agoraphobia you’d otherwise refer out — the plan is paid for. Everything past that is margin. We don’t sell you ’scale’; we sell you a low floor you clear with almost nothing.